Senior Care Network is a comprehensive online source of free information and resources designed to help family members better understand the many issues of aging in order to assist them in making informed decisions regarding the healthcare needs of loved ones during their golden years. Headquartered in Sarasota, Florida, Senior Care Network, LLC, is the brainchild of Margaret Holloway, a former CEO of the HealthSouth group of rehabilitation hospitals, and Susan Wallach, a Public Relations/Media consultant and journalist who has specialized in medical marketing for more than 25 years.
The idea for SCN blossomed during the time when each was faced with helping manage the healthcare needs of their respective mothers as their health continued to decline. Each recognized the lack of integrated information on this process, having spent countless independent hours researching a myriad of salient topics so that they could provide their moms with the highest level of comfort, dignity and quality of life possible under challenging circumstances. A heartfelt discussion between the two at a local Starbuck’s, sharing their frustrations and individual experiences in search of sorely needed information plus a tad of solace, resulted in the formation of a new company and this website concept behind SeniorCareNetworkUS.com, which was launched in March of 2013.